Digital Marketing Blog

Getting More Out Of Marketing Automation

Getting More Out Of Marketing Automation

Thursday, January 7th, 2016

When people hear the word Marketing Automation, there’s typically one thing that comes to mind: Email marketing. So how do the two get associated with each other? It’s pretty simple. Marketing Automation uses email marketing as one of its key tools for it’s online strategy. But trust us, Marketing Automation is much more than a […]

 
Tips On Increasing Engagement With Email

Tips On Increasing Engagement With Email

Thursday, September 24th, 2015

Think about your daily routine. Or even your morning routine. Chances are once you get yourself prepped for the day (shower, coffee, etc.) you check your phone. And chances are one of the first things you check is email. Email, although an old form of communication, is still widely used for communication, which makes it […]

 
Maximizing Your Mobile Strategy

Maximizing Your Mobile Strategy

Friday, August 14th, 2015

I’ve heard this question before. Actually, I’ve heard it many times, and I’m perplexed as to why it is even a question. But here it is anyways, “Why should you care about mobile marketing?” Of course, this question goes out to businesses and marketers. But for me, it’s difficult to understand why it’s a question […]

 
How To Effectively Use Auto-Responders

How To Effectively Use Auto-Responders

Thursday, August 6th, 2015

When you’re creating your website, you’re probably going to create all different types of landing pages. Of course, this depends on how many products, services, etc. that you have to offer. There’s also going to be educational material like a blog, whitepapers, newsletters and more. All of these landing pages and resources should be connected […]

 
Increasing Conversions With Remarketing Campaigns

Increasing Conversions With Remarketing Campaigns

Friday, July 31st, 2015

There’s a million little tricks and strategies in today’s marketing world. And when it comes to digital marketing, there’s even more. The internet has opened up an entirely new dimension of marketing. From email to social media, you better have a plan that has a multitude of marketing strategies that creates an entire marketing funnel. […]

 
5 Suggestions To Provide A Better Mobile Experiece

5 Suggestions To Provide A Better Mobile Experiece

Friday, July 24th, 2015

When’s the last time you were in public and stopped to take a look around at the other people near you? Perhaps you are at a bus stop, a mall or a grocery store. Next time you do this, just stop and take a look around. There’s a strong likelihood that you will notice some […]

 
Better Online Customer Service

Better Online Customer Service

Friday, July 17th, 2015

Shopping online has soared in the past decade, and it doesn’t look like it’s about to slow down. Which means it’s time to amp up your online customer service. Since 2000, the number of internet users has grown 528%. Yes, you are looking at that correctly, and that’s not a typo. You shouldn’t be only […]

 
Using Facebook Business Manager To Simplify Life

Using Facebook Business Manager To Simplify Life

Thursday, June 11th, 2015

If you’re a business owner, what would you rather have? All of your files spread out in different filing cabinets in different offices, or all of them collected in a central hub filing cabinet? Chances are you’d prefer to have them in a central hub, that way you know where they are and are read […]

 
Tips For Creating Landing Pages That Convert

Tips For Creating Landing Pages That Convert

Thursday, May 28th, 2015

Landing pages: one of the simplest pages you will probably create on your website. It’s quick, concise and to the point. But for some reason, the littlest detail out of place and your landing page can quickly become a major failure. Here’s some common mistakes we often see with landing pages. Bad Headline You could […]

 
Using Facebook’s Graph Search

Using Facebook’s Graph Search

Friday, May 8th, 2015

We often get new clients that walk in the door with a confused, frustrated look on their face. Before the discussion even begins, we can almost guess what is going to come out of their mouths. It typically goes like this, “I don’t understand why our digital marketing plan isn’t working. We are getting lots […]